Pine Tree Lane

Bringing 30 years of experience in furniture design and wood joinery to the Dubai market, Pine Tree Lane offers customized, affordable furniture design for both the office and home.

Working with Pine Tree Lane, our aim was to capture the essence of what made Pine Tree Lane what it is: A colourful, expressive brand offering customers everything from unique, signature pieces, to fully fitted interiors.

Pine Tree Lane blends high end design with affordability. We developed a brand spanning retail and environmental design, through to printed brochures and collateral, as well as web design and social media look and feel. While the brand features bright colors and multiple, dynamic grapic elements, by pairing it with white space and simplistic typography, the brand feels fresh, minimal and modern.

Services included: Brand identity, Logo design, Tone of voice and messaging, Image style, Website design, Social media management, Signage and way finding, Environmental branding