We worked with the team at GOAT to deliver a positioning, name, full brand identity and key applications for this restaurant n Dubai Design District.

A catchy name, striking color and bold identity complement a venue that has taken the Dubai burger scene by storm.

We worked with Barakat positioning them for the future – a contemporary wellness and lifestyle brand, taking into account their visual identity, as well as all key brand touchpoints – packaging for the entire Barakat range of products, social media, vehicle livery and digital presence.

In addition to looking after the Roshan brand, we have rolled out a number of retail stores for the business, produced TV and radio adverts for them, and directed their brand and retail image portfolio.

It was important to position Covetor as a business with extensive local experience, know-how and reach, while also existing at the cutting edge of retail – a company both in touch with the evolving needs of the consumer and the vision to provide access to the world’s most progressive brands.

After an extensive positioning and strategy exercise, we developed everything from the name, identity and visual system, to communication and marketing material, social media grids and templates, as well website and presentation design.

We worked with the owners of Misk to revitalize an already established brand, overhauling the logo, brand identity, and considering every aspect of their customers interaction points, including website, social, and packaging systems.

We worked with the founders of Luma (parents themselves) to build a lovable, modern children’s brand spanning both an educational and play destination, as well as educational products for the home.

As well as creating the name, visual identity, illustration style and social media presence, we developed a number of key brand extensions – including educational flash cards that can be bought online and in select retail outlets.

Working with the founders, we developed a brand identity spanning environmental, packaging, signage and social.

We were tasked with developing an overall brand identity for the summit, a carefully considered brand architecture – covering various key areas (solar, water, cities, climate, etc). Each of these needed to have their own identifiable personality, while working together to build and complement the overarching Energy Summit brand identity.

Through color, graphics and imagery we built vibrant, dynamic campaign that existed in digital and social marketing, through to event branding and onsite merchandise.

Our solution was to create a relatable, approachable insurance provider brand – one that differentiates itself from the competition through pricing, product channels and, most importantly, the way it communicates. Through a lighthearted tone of voice, carefully considered messaging system, a  refreshed brand identity and a distinctive illustration style, Beema is an insurance provider unlike any other.

It appeals to a new generation of vehicle owners – one that is more comfortable interacting through online channels rather than call centers; one that seeks out smarter, more efficient ways of doing things and looks for brands that resonate with their own values.

Working with the founders, we developed a minimal identity spanning a simple, muted color palette punctuated by gold foil and complimenting understated, white interior spaces.

In creating the brand for White and the Bear, we wanted to develop two characters for the venue. White (the Rabbit) and Bear would be two friends, each with their own distinct personalities. We developed a clear brand story for each of them, defined each of their personalities and then began to create messaging for each of them.

From there. we developed their image and finalized how each of them would look, move and act, considering different angles and profiles.

Working with the client, appointed chefs and interior designers, we brought the brand to life throughout the restaurant space bringing playful touches to the venue’s key interaction points and touchpoints, including menus and takeaway items.

We then looked to the digital space, including social media and the White and Bear website to fully realize and complete the brand.