
GOAT
naming
Brand Strategy
2024
The brief
Packaging
naming
Menu design
Brand Strategy
brand identity
GOAT prides itself on making the greatest burger of all time – and judging by the queues every evening, they look like they are delivering on that promise.
We worked with the team at GOAT to deliver a positioning, name, full brand identity and key applications for this restaurant n Dubai Design District.
A catchy name, striking color and bold identity complement a venue that has taken the Dubai burger scene by storm.
Client
GOAT
Industry
Hospitality





