Wael is a consummate storyteller – and more often than not, he’ll tell you the best ones over an amazing meal he’s cooked. His passions range from food, travel, hospitality and fitness to strategies, marketing and numbers.
With a rich background that includes working with global brands, leading agencies, and taking on client-side challenges, Wael understands people better than most. This makes him incredible at charming everyone he meets and even better at figuring out consumer needs.
His deep love of Arabic music, art and literature makes naming something that comes almost effortlessly and very naturally to him. He is known for trawling through the Arabic dictionary, Fairouz’s lyrics and historical text to find beautiful and obscure words with deep meanings to create some of the best names Yellow has ever come up with.
Often found: Mapping out his next adventure or whipping up a feast that defies all expectations.
